WHY ARE BACKLINKS IMPORTANT FOR SEO?

[{"selector":"#anim-8116e7ff-bcfb-4d6c-bf1c-9f297c1456ca","keyframes":{"opacity":[0,1]},"delay":600,"duration":1200,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-661dd8bd-d3bd-4dfb-9c8d-8af7eddc4095","keyframes":{"opacity":[0,1]},"delay":600,"duration":1200,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-0bd20ab0-904e-492a-97a7-2400bef9933e","keyframes":{"opacity":[0,1]},"delay":600,"duration":1200,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-5b166272-8cfb-4014-8cce-007c0e898782","keyframes":{"opacity":[0,1]},"delay":600,"duration":1200,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-4d13a56c-9d4e-4edd-8f07-5e6d607ce65c [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(0.3840147740847719%, 0%) scale(1.5)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-03739983-1022-453c-ba22-f2c11eec1b7d","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-84fd8d25-9348-4635-bacb-a330a92c072d","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-c4d1307d-971c-4cf6-824a-f6217295d176","keyframes":{"transform":["translate3d(-197.61913%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-acc3273d-41a5-44de-bcb2-8aa70cc13ab1","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f6fa2997-9465-4bf7-ba65-29ebd6ec44be","keyframes":{"transform":["translate3d(-197.61913%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e262a63d-2132-4710-aaa2-38020858a775","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a18e9cec-a1b7-47d0-b5e0-5c14556eddc0","keyframes":{"transform":["translate3d(-197.61913%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-937b8b60-f240-4394-90fe-6ffe8228765f","keyframes":{"transform":["translate3d(-108.19208%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-4ae4adb1-d70f-46e2-b4d9-e542915967a5","keyframes":{"opacity":[0,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e59d3357-c24f-4c1b-92ba-59c63d2a4cf3","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Here are some benefits you enjoy when you have high-quality backlinks. Higher search engine ranking Better indexing Industry relevance Arrow Arrow Arrow Learn more

CREATE LINKABLE RESOURCES

[{"selector":"#anim-21622215-3f41-4670-afe5-02ee57c40433","keyframes":{"opacity":[0,1]},"delay":600,"duration":1200,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-18e3133f-1b4b-4e0c-be19-b32cae5d1b07","keyframes":{"transform":["rotate(-540deg) scale(0.1)","none"],"opacity":[0,1]},"delay":0,"duration":600,"fill":"both","iterations":1}] [{"selector":"#anim-25f7e418-4649-4c73-9fe3-01f62f76467b","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-cd58e3f8-5524-45b3-9473-0648cf457d7c [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(0%, 0%) scale(1.5)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-789c2675-7efe-4888-9940-1d4059fe79f2","keyframes":{"transform":["translate3d(108.19210%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-20ce74e0-15ac-43a2-819a-1cc9a297e207","keyframes":{"opacity":[0,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-edb0482c-3519-4094-a241-4a4811368ed3","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] To earn natural backlinks, create quality content that simplifies information or offers unique insights, giving websites a reason to link to you. Learn more

Guest blogging

[{"selector":"#anim-4d3691fc-36f7-4fa6-b395-c8abf21a2ca1","keyframes":{"opacity":[0,1]},"delay":600,"duration":1200,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-adfc6b84-41cd-48b2-9a3d-27d72ce41fb0","keyframes":{"transform":["rotate(-540deg) scale(0.1)","none"],"opacity":[0,1]},"delay":0,"duration":600,"fill":"both","iterations":1}] [{"selector":"#anim-5aa48836-8d62-425d-bd4d-8fbfa21120ad","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-0584520d-1faf-4bce-8a9c-f213c7f00e95 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(0%, 0%) scale(1.5)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-373186ad-f521-4c3c-98de-2f6806f41d30","keyframes":{"transform":["translate3d(-108.19208%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-7a7deb21-3697-4af3-a5ce-e335e40141d8","keyframes":{"opacity":[0,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-dc1d0cec-d00b-498c-9b19-670c0279062c","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] You can include links back to your website in the guest posts. However, guest blogging is more than nurturing backlinks. Learn more

Find broken links

[{"selector":"#anim-433acb17-575e-482d-a47e-86ec5190a7b4","keyframes":{"opacity":[0,1]},"delay":600,"duration":1200,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-0e7e1bd2-9c1d-49a1-98e5-c92e0e1df9fc","keyframes":{"transform":["rotate(-540deg) scale(0.1)","none"],"opacity":[0,1]},"delay":0,"duration":600,"fill":"both","iterations":1}] [{"selector":"#anim-5b44c0be-ec16-4532-99df-d2133d2a4648","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e19ed4cb-8577-4070-975f-98a47394ae35 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(0%, 0%) scale(1.5)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-a8ce3047-97aa-4545-9c0f-ca816d961094","keyframes":{"transform":["translate3d(108.19210%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a09ea89e-6850-4dd3-b6ba-43bad56947a9","keyframes":{"opacity":[0,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-8d4d2074-c279-4e31-afdb-da44a2a97e02","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Broken links can occur because of the following reasons: Page removal, URL changes, Typos, Domain name changes, Non-existent or expired content, URL canonicalization issues. Learn more

Apply the Skyscraper Technique

[{"selector":"#anim-ef0e9b1f-27c0-4cb5-a138-b83fb81d550c","keyframes":{"opacity":[0,1]},"delay":600,"duration":1200,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a19963c4-1319-421d-8e22-7cdea17f75b4","keyframes":{"transform":["rotate(-540deg) scale(0.1)","none"],"opacity":[0,1]},"delay":0,"duration":600,"fill":"both","iterations":1}] [{"selector":"#anim-2b3934cb-ad91-4f24-97a3-058e73ed5742","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-51bfa8ea-a381-4734-a5f4-5e4311b1cc05 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(0%, 0%) scale(1.5)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-f37a3a9e-4850-41ec-9198-f1bd5df3ea4f","keyframes":{"transform":["translate3d(-107.90961%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-142f924a-0568-4e1a-8a34-178afcc62b51","keyframes":{"opacity":[0,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a330122f-db0b-4e43-a8cf-4f8d210088cb","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Create superior content that stands out. Backlinko's Brian Dean boosted traffic 110% in 14 days. People link to valuable content. Learn more

Earn a link from a journalist

[{"selector":"#anim-323c3121-f71d-43ba-ac9c-cb67da64b9e1","keyframes":{"opacity":[0,1]},"delay":600,"duration":1200,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d41e66b7-06be-40f7-b75e-3b3e7c00fe0f","keyframes":{"transform":["rotate(-540deg) scale(0.1)","none"],"opacity":[0,1]},"delay":0,"duration":600,"fill":"both","iterations":1}] [{"selector":"#anim-6ab72ee0-3450-4391-8207-88eebd250ede","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-8c1d7fc9-2364-4fae-b643-9c03bb8b17a1 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(0%, 0%) scale(1.5)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-6f933c4b-4d2c-4203-bc8f-839756b00e6a","keyframes":{"transform":["translate3d(108.19210%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-0a53cf2f-7bf8-4dd7-a9c4-45270d7b2fd1","keyframes":{"opacity":[0,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-1fc99149-a2d4-4613-8030-ae2dfeb9bce3","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Get your backlinks in news articles! HARO, founded by Peter Shankman in 2008, connects bloggers with reporters. Learn more

SWIPE TO LEARN MORE!

[{"selector":"#anim-276c9f9d-168c-4ef2-a6ad-656b2e4e07a9","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-22325b43-49d5-4701-b164-fd7b953643e1","keyframes":{"transform":["translate3d(0px, 240.46433%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-bf45c37f-9cd2-4c9a-8643-ea13568a609f [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(0%, 0%) scale(1.5)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-2f1966a8-e183-4cc1-b129-62c5b6652750","keyframes":{"opacity":[0,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-b7d35fc8-2004-441b-84f4-f0d69e3b99aa","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] Swipe Up!

Link Building Strategies:

Nurturing High-Quality Backlinks