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Category: SEO

The ROI Showdown: SEO Vs. Paid Ads

Everyone wants more return on their investment (ROI). But it’s not always easy to understand how to get the most bang for your buck when it comes to content strategy, marketing and advertising. The Internet and social media are a little like the wild west. It’s hard to know what’s working and what’s not. The […]

How to Crush the Competition and Dominate Google with Parasite SEO

The world of SEO (or Search Engine Optimization) is super competitive. SEO is fast-paced, ever changing and it can be difficult to stay on top of the latest trends. Then add artificial intelligence (AI) into the equation and there is suddenly another layer of complexity. What should you focus on when it comes to winning […]

How to Avoid Getting Penalized by Google for Your SEO Practices

It doesn’t matter whether you’re running a traditional retail shop with a website or an e-commerce business, getting good ranking results for your website is crucial. That’s because most people never look past the first page of a search result, and most don’t even go past the top-3. In other words, when it comes to […]

7 Signs It’s Time to Hire an SEO Company

Are you feeling like maybe it’s time to hire an SEO company? Maybe you or your team are frustrated about the lack of results you’ve been getting. Or you’re thinking more about boosting organic traffic, wondering, “Should I hire an SEO company?” If you’re tired of staring at your website—desperately hoping it will magically climb […]

Image Optimization: Boosting SEO with Visual Appeal

In the ever-evolving world of SEO, it’s crucial to stay ahead of the game and utilize every possible strategy to improve your website’s ranking. In fact, there is a correlation between SEO and images on your website that is probably being overlooked.  In other words, are you making the most of your website’s visual appeal […]

Did Your Website Traffic Take a Nosedive? Here’s What You Need to Know

Have you noticed lately that your website traffic has crashed? Everything seemed to be humming along fine until you noticed some trends going in the wrong direction. One day, seemingly out of the blue, your web traffic really fell. This can happen to even the best websites, and for all kinds of reasons. When it […]

7 Ways to Use AI for SEO—with Prompts!

If you’re a digital marketer or you work in SEO, chances are you’ve already started leveraging artificial intelligence (AI) tools. With the rise of tools like ChatGPT and other AI software, it seems like everyone is leaning hard into AI. It’s bringing exciting new ways to work, save time and create faster content.  Love it […]

Dominate the Search Results: Setting Up Google Search Console Like a Pro

The success of any business relies on a lot of factors. The quality of employees, the right industry knowledge, experienced leadership, a strong value proposition for customers, a solid marketing plan, IT infrastructure and—last but not least—a great website with a steady stream of traffic coming to it. One of the best ways to drive […]

AI Tools You Need for Your Website in 2023

In the fast-paced digital world, staying ahead of the competition is crucial for any website owner. Are you prepared for the advancements artificial intelligence (AI) will bring to the online landscape in 2023? AI technology has rapidly evolved, revolutionizing various industries, including web development. As we approach the new year, it’s essential to understand the […]